Over 20 years of experience in all forms and media: 

Print, TV, digital, radio, direct marketing,

social ventures, content based marketing, screenwriting, musical branding

and even creating virtual worlds and 3D games.

Former partner and VP creative at Lead-Grey advertising.

Former Chief Editor and Creative Director at MSN (Microsoft) Israel.

Worked as copywriter, art director and creative director

in leading agencies such as Linial-DDB and Fogel-Ogilvy.