Rebranding for a solar energy company, created as VP Creative and chief designer at Lead advertising.

The project included a new name, logo, launch campaign and a web site.

 

I wanted to create an international, friendly brand that will lead the new (at the time) category. The environmental green and the logical/financial blue working together as a platform for all communications.

 

I did both copyrwriting design and even co-composed the radio jingle with Eliran Levy

 

Sunday was acquired in 2012.